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The
Coming Trade War
By
Henry C.K. Liu
Part I: The Coming Trade War and Global Depression
Part II: Dollar Hegemony Against Sovereign Credit
Part III: Trade in the Age of
Overcapacity
This article appeared in AToL
on July 8, 2005
Neo-liberals have created a false dichotomy
between
so-called command economies and market economies. The spurious
distinction is
propagated by ideologue free traders in order to give market
fundamentalism an
aura of truth beyond reality. Market fundamentalism is the belief that
the
optimum common interest is only achievable through a market equilibrium
created
by the effect of countless individual decisions of all market
participants each
seeking to maximize his own private gain and that such market
equilibrium
should not be distorted by any collective measures in the name of the
common
good. It is summed up by Margaret Thatcher’s infamous declaration that
there is
no such thing as society.
The fact is that in a world of sovereign states, all economies
are command economies. The US, the Mecca of market fundamentalism,
commands her
alleged market economy in the name of national security. While the US
tirelessly
advocates free trade, foreign trade is a declared instrument of US
foreign
policy. President Bush declares that
“open trade is a moral imperative” to spread democracy around the
world. The
White House Council of Economic Advisors is organizationally
subservient to the
National Security Council. National security concerns dictate trade
policies
the US adopts for its economic relations with different foreign
countries. World trade today is free only
to the extent
of being free to support US unilateralism.
For the US imperium, the line between foreign
policy and domestic policy
is disappearing to make room for global policy. The sole superpower
views the
world as its oyster and global trade is to replace foreign trade in a
global
economy the rules for which is set by a world trade organization
dominated by
the sole superpower.
Free
trade and national security
US
trade policy with regard to China, the world’s fastest growing and most
populous economy, is a case in point. The US is undecided on whether
China is a
strategic partner or a strategic competitor or a potential foe.
National
security concerns envelope the current controversy over the bid from a
Chinese
70% state-owned enterprise, China National Offshore Oil Corporation
(CNOOC), to
acquire Unocal, a US-based independent oil company, even though 70% of
Unocal
asset and operations are located in Asia.
The proposed deal is subject to review and
approval by the secretive
Committee on Foreign Investment in the US (CFIUS), a federal
multi-agency group
chaired by the Treasury Secretary that rules on foreign investment on
national
security grounds. In 1988, Congress enacted the Exon-Florio legislation
authorizing the President to suspend or prohibit foreign acquisitions,
mergers,
or takeovers of U.S. companies when there is credible evidence that a
foreign controlling
interest might threaten national security and when other legislation
cannot
provide adequate protection. The President delegated authority to
review
foreign investment transactions to an interagency group, the CFIUS.
Some members of Congress have publicly served notice to the
White House that they expect the proposed deal by CNOOC to be dealt
with as one
with serious geopolitical dimensions that directly impact US national
security. The CNOOC/Unocal deal is
precedent-setting because it moves the CFIUS beyond its normal
high-tech
concerns into strategic commodities. It is also a signal of a trend of
more to
come.<><>
In 1989, the President ordered China National
Aero-Technology Import and Export Corporation, a People’s Republic of
China
aerospace company, to divest from MAMCO, which involved a US aircraft
parts
manufacturer. This was the only case
blocked out of 1,500 CFIUS notifications in 15 years.<>
In 2003, a negative review by the CFIUS caused Hong Kong-based
Hutchison-Whampoa Limited (HWL), a publicly-traded multinational
corporation, to withdraw from a joint bid in partnership with Singapore Technologies Telemedia Ltd (STT) for
Global Crossing (GC), a distressed telecom carrier in bankruptcy,
leaving STT as the sole acquirer of GC. STT was allowed to acquire GC
because Singapore is considered an ally of the US.<>
Richard Perle, former Assistant Secretary
of Defense for International Security Policy under Reagan, and one of the key architects of the War on
Terrorism and the Iraqi War, had to resign from the chair of
the US Defense Policy Board after it became known that he was lobbying
on behalf of GC. Perle was reported to be helping to make it possible
for HWL to overcome US national security concerns in order to buy the
bankrupt GC. The FBI found at the time that selling GC to HWL would
give it control of the world’s largest fiber optic network, and allow
it to oversee existing contracts for secure Pentagon communications.
Perle was to receive a total payment of $725,000 for his advisory work,
$650,000 of which would be contingent on the sale going through. The
neo-conservatives in the Bush administration, while aggressively
militant to China on security issues, are solidly in bed with the
neo-liberals on in the US business community with regard to trade with
China.<>
According to New York Times columnist Maureen Dowd, Perle might have
had a conflict of interest in that he was Chairman of the Pentagon’s
Defense Advisory Board. Perle
defended himself: “Maureen Dowd’s view of
this is very misleading. Ms. Dowd’s recent editorial suggested that I
was retained to ‘help overcome Pentagon resistance’ to the proposed
sale of Global Crossing to Hutchison Whampoa. That is not why I was
retained.” Perle asserted that “I
have not been retained by Hutchison Whampoa, nor have I been retained
by Global Crossing to represent them in any way with the US government.
I have been retained by Global Crossing to help them put together a
security arrangement that is acceptable to the US government.”
In March 2003, an exposé in The
New Yorker by Seymour Hersh that
Richard Perle had improperly represented Saudi Arabian interests.
Perle, in turn, has vowed to sue Hersh and the New Yorker for libel.In an effort to address national
security concerns, the prospective purchasers offered to place GC’s US
assets within a “secure” domestic subsidiary staffed by US persons.
When that proposal did not persuade CFIUS, the parties withdrew their
application and re-filed after formulating a new plan whereby HWL’s
ownership interest in GC would be held in trust by a proxy group of
four distinguished US citizens who would exercise HWL’s voting and
corporation governance rights. This arrangement would reduce HWL to a
mere passive investor in GC, an option that caused many foreign
investors in previous deals to abandon their proposed acquisitions.
Usually, such concessions have been sufficient to garner CFIUS
approval. However, CFIUS has decided to conduct a full 45-day
investigation of the GC transaction, which implies that CFIUS was not
satisfied with the latest arrangements. Following this announcement,
HWL dropped its bid, leaving STT to proceed alone.
HWL, a venerable century-old China trade firm dating back to the
British empire, is now controlled by Hong Kong tycoon Li Ka-shing who
has just donated $40 million to University of California at Berkley.
HWL is a leading international corporation with businesses spanning the
globe. Its diverse array of holdings ranges from some of the world’s
biggest retailers to property development and infrastructure to the
most technologically-advanced and market-savvy telecommunications
operators. HWL reports consolidated revenue of US$23 billion for 2004.
With operations in 52 countries and about 200,000 employees worldwide,
Hutchison has five core businesses: ports and related services,
telecommunications, property hotels, retail and manufacturing and
energy and infrastructure.In 1991, HWL acquired the United
Kingdom’s busiest port, the Port of Felixstowe, without political
opposition. Reflecting its global expansion and internationalization,
Hutchison Port Holdings (HPH) was formally set up in 1994 to hold and
manage the HWL’s ports and related services worldwide. Since 1994, HPH
has expanded globally to strategic locations in 19 countries throughout
Asia, the Middle East, Africa, Europe and the Americas. Today, HPH
operates a total of 219 berths in 39 ports along with a number of
transportation related service companies. In 2004, HPH handled 47.8
million TEUs (Twenty-foot equivalent unit containers).
HWL is a leading global telecommunications and data services provider
operating with a high growth strategy in 17 countries and territories. Hutchison Telecommunications International
Limited (Hutchison Telecom) has been listed on the Hong Kong and New
York stock exchanges since October 2004, but not on any Chinese
exchanges. Hutchison Telecom has a significant presence, and in many
cases is a market leader, in developed or rapidly-growing markets in
eight countries and territories, operating mobile networks in Hong Kong
and Macau, Ghana, India, Israel, Paraguay, Sri Lanka, Thailand and
Vietnam. HWL sold EUR1 billion in 10-year bonds on June 22, marking it
the largest euro-denominated bond from Asia this year.
In November 2003, HWL raised a mammoth $5
billion in euros and dollars to a gargantuan $9.5 billion from five
different offerings.
When the United States gave Panama full control of the canal
on December 31, 1999, critics raised concerns about foreign influence
and
control over the canal’s operation, particularly during an
international
crisis. Congressman John L. Mica (R – Florida) gave a speech on April
27, 1999
entitled: “China’s Interest in the Panama Canal” in which he asserted:
“Hutchison
has worked closely with the China Ocean Shipping Company, COSCO. . . .
[which]
you may remember is the PLA, and the PLA is the Chinese Army,
PLA-controlled
company that almost succeeded in gaining control of the abandoned naval
station
in Long Beach, California. . . .” The
offer by HWL and COSCO to purchase the decommissioned military port of
Long
Beach, California failed after the US Department of Defense raised
national
security concerns over the proposed sale.
A June 1997 Rand report, “Chinese Military Commerce and
U.S. National Security” stated:
“Hutchison Whampoa of Hong Kong, controlled by Hong Kong billionaire Li
Ka-shing, is also negotiating for PLA wireless system contracts, which
would
build upon his equity interest in PLA arms company Poly Tech-owned
Yangpu Land
Development Company, which is building infrastructure on China's Hainan
Island.”<>
Prompting the national security concern was the alleged potential
strategic reach of the Chinese military through the financial interests
of Hong
Kong billionaire tycoon Li Ka-shing, whose fortune and power were
inaccurately
linked by misinformed US politicians to his alleged links to the
Chinese government.
Panama Ports Company, a
subsidiary of Hutchison Port
Holdings of HWL, began a 25-year lease (with a 25-year renewal option)
in1999
to operate port facilities at Balboa (Pacific side of the canal) and
Cristobal
(Atlantic side of the canal). This arrangement produces more efficient
handling
of shipping that benefits all shipping nations, including China, which
is the
third-largest user of the canal and sells more than $1 billion in goods
a year
through the Colón Free Zone.<>
A headline in the Miami Herald
on August 25 1999 read: “Canal Deal Gives Strategic Edge to China,
Critics
Charge China-Panama Canal Deal Draws Scrutiny.” According to Miami Herald, “Li and his business
empire are linked to several companies known as fronts for Chinese
military and
intelligence agencies. One of the companies has been indicted for
smuggling
automatic weapons into the United States. . . . Li has also been
accused of
helping to finance several deals in which military technology was
transferred
from American companies to the Chinese army.”
All these accusations were subsequently proved baseless by
official US investigations. Anyone with knowledge about the history of
the
business world in Hong Kong knows that Li was a favorite son of British
colonialism long before his cozying up to China. Li got his start in
business
exporting plastic flowers from Hong Kong to the US in the 1950s and
later
became a real estate tycoon in Hong Kong with the help of British-owned
Hong
Kong and Shanghai Bank (HSBC) which saw Li as a promising leader of a
new
generation of the comprador class the British were looking to nurture
in
post-war colonial Hong Kong. Li’s friendly overture to China was
embarrassingly
belated and undeniably opportunistic, and his sympathy for communism
totally
non-existent even today. Following the mode of many other successful
international businessmen, Li has donated more than $100 million to
medical
research institutions in the US, Canada and the UK.
In October 1999, the Clinton White House publicly denied
that billionaire Li Ka-shing was “working for the communists in
Beijing.” The
White house press secretary labeled such accusations as “silly” and
dismissed
them as “the kind of thing you see around here from time to time.” Most
US
corporations active in China are working hard to develop the same
degree of
cooperative relationship with the Chinese government and its
state-owned
enterprises. This includes IBM, General Electric, General Motors,
Microsoft,
United Technology, Boeing and many other big name defense and space
contractors. Nevertheless, the propaganda effect on a US public long
conditioned to view China with hostility lingered.
Taiwan also has a container-handling operation at Coca Solo,
at the Caribbean end of the canal, and the Evergreen Group of Taiwan,
which
runs it, also has construction, port and hotel projects there. Ten
Taiwanese
companies are installed in the Fort Davis industrial park, and the
Taiwanese construction
company King Hsin submitted a bid to build a second bridge over the
canal, at a
cost of US $270 million. But the US is not concerned with Taiwan
because it is
a virtual US protectorate.
Panama Ports Company, a subsidiary of Hutchison Port
Holdings of HWL, began a 25-year lease (with a 25-year renewal option)
in 1999
to operate port facilities at Balboa (Pacific side of the canal) and
Cristobal
(Atlantic side of the canal). This arrangement benefits all shipping
countries,
including China, which is the third-largest user of the canal and sells
more
than $1 billion in goods a year through the Colón Free Zone. Notwithstanding that HWL is not even a Chinese
company and its shares are not traded in any Chinese stock exchanges on
the
mainland, HWl was accused of being closely linked to, or perhaps even
directly
controlled by China. In reality, HWL
investment
in the canal is reflective of it attraction to commercial opportunities
in
Panama, rather than a threat from China to control the operations of
the
waterway. Taiwan also has an extensive business presence in the canal
area.
Besides, the Constitution of Panama reserves direct authority and
control over
the canal. Chinese officials dismissed
the idea that China is attempting to influence or take over the Panama
Canal is
"sheer fabrication with ulterior motives.” Chinese residents in Panama
are
descendants of immigrants who originally formed the main source of
forced labor
on the Trans-isthmian railroad. They now represent about between 4 and
8
percent of the local population depending on the definition of
ethnicity as
much integration has occurred through inter-ethnic marriages. This is
about the
same number of citizens as Panama’s indigenous peoples of the Kuna,
Guaymie and
Chocoe tribes. There are more US citizens living and working in China
than
there are Chinese citizens in Panama. With a history of being a main
target of
US embargo for more than three decades, China’s interest in Latin
America is
unrestricted access to trade and natural resources for all countries.
From a
Panamanian point of view, intervention by the US is a more credible
threat than
a Chinese takeover.
No free trade for oil
While the current rise in oil prices reflects systemic
dynamics in oil economics (see The Real Problem of $50 Oil - May 26,
2005
AToL), many in US political circles find it convenient to blame it on a
single
component of increased demand by China and India. On
April 26, 2005, President George W Bush,
meeting with Saudi Crown Prince Abdullah at his ranch in Crawford,
Texas, told
the press that “the price of crude is up because not only is our
economy
growing, but economies such as India and China’s economies are growing
as well,”
notwithstanding that the announced purpose of the US-Saudi summit was
to get
Saudi Arabia to increase production, the short fall of which was
driving oil
prices up.
The Vice Chairman of Chevron, the rival bidder for Unocal,
publicly suggested that “this is sort of geopolitics we are playing
here, not
commercial business.” He explained that
Chevron would put oil on the market for sale to the highest bidder
whereas a
Chinese-owned CNOOC would use the oil it produces for domestic
consumption that
would yield “less oil on the world market which meant higher prices for
US
consumers.” Yet CNOOC’s interest in
Unocal is mainly in its natural gas reserves in Asia, which poses no
national
security threat to the US. North American gas supply, counting both US
and
Canada, faces no shortage. Both the US and China are rich in coal which
generates more than half of the electricity in both economies. In a
public
statement, Fu Chengyu, Chairman and CEO of CNOOC reaffirmed that
substantially
all of the oil and gas produced by Unocal in the US will continue to be
sold in
the US, and the development of properties in the Gulf of Mexico will
provide
further supplies of oil and gas for US markets. Fu also repeated the
commitment
on behalf of CNOOC to retain the jobs of substantially all of Unocal
employees,
as opposed to Chevron’s plan to lay off redundant employees after the
merger,
especially in the Unite States.
Secretary of State Condoleezza Rice was a
director of Chevron for a
decade before joining the Bush team, and even had a Chevron tanker
named for
her.
It’s a tossup how the CFI will eventually rule, assuming
CNOOC can put together the winning financials to request a CFI ruling. There are reservations in China that CNOOC
may be forced to pay too much for a company that is worth less than $1
billion
even at high current energy prices. But
the
CNOOC/Unocal deal is an early signal of a rising trend, which has
already
ignited a visible split between anti-China forces in some faction in
the US political
establishment and the pro-trade forces in the US business community
which view
China as a great market the US cannot afford to pass up. To China, a
negative
ruling will look as if the US will welcome China to buy as much oil as
it needs
at market prices, but not will welcome it to own any oil resources even
if such
resources are not critical to US national security. Yet, the history of
the US
using the supply of oil as a geopolitical weapon is long and obvious. It was a key factor behind the Japanese
attack on Pearl Harbor in 1940. Further, even on a commercial basis,
the US for
decades had restricted the export of domestic oil to keep domestic
prices lower
than world prices. Now it is trying to prevent China from doing the
same.
And in the two decade since China began to integrate its
economy into the global economy, China has received far more foreign
direct
investment (FDI) than it has made overseas.
In 2004, China received $61 billion of FDI
while Chinese companies
invested only $3.6 billion overseas, even when China has become the
world’s second
largest creditor nation with foreign exchange reserves of over $660
billion by
the end of March 2005. Congress is
heading towards a vote to impose a 27.5% tariff on Chinese goods if
China does
not revalue the yuan at the command of the US, despite Federal Reserve
Chairman
Alan Greenspan’s public warning that the yuan’s revaluation would have
no
significant impact on the US trade deficit and job loss and that
protectionism
against China would put the US economy at risk for no discernable
purpose or advantage.
There are those who argue that Chinese companies would be
welcome to participate freely in the US market if they were not
state-owned
enterprises (SOE) controlled by the Chinese government.
The counter argument is that allowed Chinese
SOEs to invest abroad will accelerate the withdrawal of government
control over
commerce in China. Besides, European and OPEC member state-owned
enterprises
routinely participate in international mergers and acquisition. Every
US oil
company, including Chevron, is also eying business opportunities in the
development of Chinese offshore oil exploration. Many
major US corporations are aggressively
trying to invest and acquire Chinese government-owned companies in
China. It is
hard to argue that Chinese government-owned companies should not be
allowed to
acquire US corporations in the US. Thus the argument of a two-way
street is a
strong one.
British Nuclear Fuels plc (BNFL), owned by the British
government, acquired without controversy Westinghouse Electric Company,
the
commercial nuclear power businesses of CBS in 1999. (Westinghouse
acquired CBS
in 1995). Britain is of course an ally
of the US.
On a trip to China last April to discuss high-stakes issues
of terrorism and North Korea nuclear proliferation, Vice President Dick
Cheney
made a pitch for Westinghouse’s nuclear power technology. At stake
could be
billions of dollars in business in coming years and thousands of jobs
in the
US. The initial installment of four reactors, costing $1.5 billion
apiece,
would also help narrow the huge US trade deficit with China. China’s
latest
economic plan anticipates more than doubling its electricity output by
2020 and
the Chinese government, facing enormous air pollution problems, is
looking to
shift some of that away from coal-burning plants. Its plan calls for
building
as many as 32 large 1,000-megawatt reactors over the next 16 years.
The US Department of Energy reported in
March 2005 that Chinese industries were energy intensive with
significant
economy-wide waste. The country uses three times more energy per dollar
of its
GDP than the global average and 4.7 times more than the United States.
Westinghouse faces French and Russian competition in contracts for
third
generation China National Nuclear Corporation (CNNC) plants at Sanmen
(Zhejiang) and Yanjiang (Guandong) to be awarded this year. Recognizing
that
nuclear technology sales to China would help address massive US trade
imbalance
with China, the US Nuclear Regulatory Commission has cleared the
transfer of
technology while the US Export-Import bank has approved $5 billion in
loan
guarantees for the Westinghouse bid. Domestic political opposition to
US
participation in the China nuclear power program is mounting to stop
the
pending deal. Meanwhile, Chinese planners are warning investor to
exercise
caution to avoid blindly over-investing in the Chinese energy sector.
The reason the US never got excited about Japanese and
German acquisition of US assets is that these countries, as
once-defeated
nations and now-subservient allies, know their place in the pecking
order in
geopolitics enough to voluntarily restrict their acquisitions to
non-strategic
real estate, and stay clear of strategic sectors such as oil. The Japanese and Germans have dutifully kept
themselves restricted to oil trading and refrained from aspiring to be
owners
of oil assets, a sector reserved exclusively for Anglo-US interests as
war
trophies. But the Chinese, encouraged by
US neo-liberal advisors to imitate the US model of globalized business
strategy,
are beginning to accept the propaganda of free trade to assume the
audacity of
daring to buy into US strategic assets with the fiat dollars they
earned in
their trade surpluses with the US. China
appears to be tired of merely holding US papers, and want some real
asset for a
change in return for shipping real wealth created by cheap Chinese
labor to the
US. The zealous convert, who has become a fervent believer in the God
of free
trade, is challenging the Pope. US policymakers are beginning to
realize that a
capitalist China in a neo-liberal world order is by far more of a
threat to US
national interests as a superpower than a communist China in the Cold
War.
The June 24, 2005 Wall Street Journal reported that
celebrated economist Kenneth Courtis, Vice Chairman of Goldman Sachs
Asia and
outside director of CNOOC, caused a postponement of the initial planned
$16.7
billion offer in April. The delay opened
the way for Chevron to strike a deal to buy Unocal instead, causing
CNOOC to have
to bid in June $2 billion more than it had contemplated in its initial
offer in
April. Courtis, an expert on Asian
economies, had been humbled by facts divergent from his optimistic
pronouncements on the Japanese economy at its strongest in 1989 with
regard to
strong future prospects, which promptly began in a downhill slide ever
since. His bullish projections on the
continuing
growth of Asia just before the Asian financial crisis of 1997 proved to
be
another embarrassment. But economists are like cats with nine lives who
can
afford to leave clients who followed their bad advice to perish while
they
themselves move on to new theories. Courtis, the free-trade enthusiast,
resurrected
his tarnished reputation by playing a revisionist role against market
fundamentalism in the decision of the Hong Kong government to make a
defensive “market
incursion” to ward off manipulative speculation of the Hong Kong market
by overseas
hedge funds. The Hong Kong Monetary
Authority, with a war chest of over $100 billion, easily demolished the
hedge
funds by using $18 billion in three days to stabilize the Hong Kong
equity
market where the normal daily trading volume was only around $1
billion. For
three days, Hong Kong, consistently voted by the Heritage Foundation as
the
world’s freest market economy reverted back to a command economy to
protect its
stock market from the destructive effects of manipulation by hedge
funds on the
fixed exchange rate of its currency.
While no outsider knows why Courtis recused himself on the
CNOOC decision, it would not be unreasonable to suspect that
geopolitics was
part of the consideration. For a Chinese
state-owned enterprise to buy a US oil company might have been a bridge
too far
at this time in view of rising hostility in US domestic politics toward
China. After all, do the Chinese, with
thousands of
years of sophisticated political culture, and decades of exposure to
Marxist
theories, not know that free trade is merely a slogan in US policy? Or is China, advised by US neo-liberals,
simply making the US face its own music?
General Motors and China
China has also become something of a whipping boy in the US
debate about job loss to nations with super-low wages, based on a
misguided
conclusion, springing from the recent growth of China's trade surplus
with the
United States to $124 billion in 2004. Total US trade deficit for 2004
with all
countries was $666.2 billion in 2004, $164 billion of which was in oil
import
at an average price of $32 per barrel. What has happened is that other
Asian
exporting economies, notably Japan, Korea, Taiwan and Hong Kong, have
moved
much production to mainland China on products destined for export to
the US. So
China’s trade surplus with the US has soared while US balance of trade
with
other Asian economies has flattened or dipped slightly.
The Chairman of Toyota Motor Corporation, Hiroshi Okuda, is
urging Japanese automakers to raise prices or find other ways to level
the
playing field for ailing US rivals General Motors and Ford in hopes of
heading
off a possible protectionist backlash in the crucial North American
market. The
world’s largest automaker, General Motors, had $52.6 billion in cash
and
marketable securities on its balance sheet at the end of the first
quarter
2005, even as it reported a $1.1 billion net loss for the quarter. The
GM
finance unit, GMAC, made $729 million profit in the first quarter. And
even
though GMAC commercial paper was cut to junk bond status along with the
debts
of the rest of the company, the finance unit still has sufficient
access to cheap
capital to keep posting strong profits going forward. But GM has
serious enough
problems that its executives would not even project when it might
return to
profitability. The downgrade to junk bond status is one warning sign.
Another
is its market capitalization sliding below $19 billion, well below its
cash on
hand of $52 billion, with a debt of $300 billion. This means investors
are
saying that the company has negative value if its cash is taken out. By
contrast, and as an indication of a bubble economy, Google’s market
capitalization, less than 11 months since its IPO, has topped $81
billion,
trading at 50 times estimated earnings, compared to 22 times for Time
Warner,
21 times for Disney and 19 times for Viacom.
Google sales in 2004 totaled just $3.2 billion
while Time Warner stood
at $42 billion. GM sales in 2004 totaled $193.5 billion with net income
of $2.8
billion, yielding a market capitalization of only 6.8 times of earnings.
The problem is that GM’s key product -- its gas-guzzling
sport/utility vehicles -- are seeing declining demand that has forced
the
company to step up the cash-back offers needed to maintain sales. That should not have been a surprise, given
rising gasoline prices that are not expected to moderate because of a
shortage
of refining capacity. But GM has not responded effectively to sudden
market
changes. Instead of introducing new vehicles to fit new market
conditions, it
has tried to keep sales of unpopular vehicles strong through
ever-increasing
financial incentives. It is very unwise for a high-cost producer to
lead a
price war. The result was financial loss accompanying market share loss
to more
cost-effective foreign competitors.
GM is in talks with the United Auto Workers union (UAW) over
its health care costs, which cost GM an average of $1,500 more per
vehicle than
that of foreign competitors, even on cars and trucks made at the
Japanese
automakers’ US plants. Some observers
thinks the best alternative could be to file for bankruptcy protection,
and try
to have the court force health care savings and other cutbacks on the
UAW.
Another alternative is that only the auto operations file for
bankruptcy, thus
preserving the corporation’s finance unit and other assets, such as its
horde
of cash. The rating agencies and stock market are sending a clear
message that
they think GM will continue to lose money for the foreseeable future
and
eventually go bankrupt. Bankruptcy is a defensive strategic option or
an
unavoidable eventuality.
But even the profitability of GMAC, the finance unit, would
be under threat as the Fed raises short-term interest rates. The rising cost of funds will make it more
difficult for GMAC to offer attractive financial incentives to sell
unpopular
GM cars. GM has been following the
strategy of GE to try to turn itself into a global finance company
which
incidentally also manufactures, selling its uncompetitive manufactured
products
with aggressive compensatory vendor financing. This finance game has
overtaken
the entire US economy where all the profit is being made by the
financial
sector, while its manufacturing base in the US falls into decay through
outsourcing to low-wage locations overseas.
GM’s strategy now is to be the finance and
marketing arm of an auto sector
in the process of being relocated from Detroit to China, while
maintaining its
profit margin from finance.
When the outspoken Toyota chairman said he feared the possibility that
U.S.
policy could turn against Japanese auto makers if domestic giants such
as GM
and Ford were to collapse, he was not being truly outspoken. “Many
people say
the car industry wouldn’t revisit the kind of trade friction we saw in
the past
because Japanese auto makers are increasing local production in the
United
States, but I don't think it’s that simple,” Okuda said in a press
conference,
“General Motors Corp. and Ford Motor Co. are symbols of U.S. industry,
and if
they were to crumble it could fan nationalistic sentiment. I always
have a fear
that that in turn could manifest itself in policy decisions,” speaking
as the
head of the nation's biggest business lobby, the Japan Business
Federation. But what was not said was
that Toyota has a more serious hidden apprehension than a revival of US
protectionism from the collapse of GM or Ford. What Toyota really wants
is to
keep GM manufacturing in the US where it can never achieve cost
competitiveness, and not move its manufacturing to China with a new
business
paradigm to compete with Japanese auto makers there.
Okuda raised eyebrows and invited criticism on both sides of the
Pacific with
his call for fraternal aid to U.S. auto makers, such as by raising
Japanese
product prices, as US producers reel under massive health-care costs
and
sliding sales. It is a call for price signaling if not outright price
fixing. According to US anti-trust laws,
inviting
competitors to match your price increases can be illegal price
signaling, says
lawyer Jim Weiss, former head of an antitrust unit at the Justice
Department.
GM has announce plans to cut at least 25,000 manufacturing jobs and
close more
US assembly and component plants over
the next few years. Both GM and Ford have been cutting back output as
they lose
sales to Asian brands led by Toyota, which now controls 13.4% of the US
car market,
the world’s biggest to date. But the China market is looming large as a
new
opportunity for GM, which ended 2004 with a market share of 9.3% in
China. The GM China Group includes seven
joint
ventures and two wholly owned enterprises in China. In 2004, GM’s
vehicle sales
in China grew 27.2% on an annual basis to 492,014 units, an all-time
high. China’s market is still in its
infancy, with
less than 5 percent of the population able to afford even a tiny car.
GM
Chairman and CEO Rick Wagoner predicts China will overtake Japan as the
world's
second-largest car market within five years.
Detroit Free Press columnist Tom Walsh reports that in 2003,
GM and its Chinese partners made $2,267 per car sold in China while in
North
America, GM made about $145 per vehicle. GM and its Chinese partners
had a
combined net profit of nearly $875 million, or about $2,267 per vehicle
sold in
China. In North America, GM's net profit
last year was only $811 million on sales of 5.6 million cars and trucks
in the
United States, Canada and Mexico, or about $145 per vehicle. That means GM China was nearly 15 times more
profitable, per vehicle sold, than GM North America.
GM, for example, is selling Buick Regal
models in China for more than $40,000 that are less powerful than a
3.8-liter,
4-door Regal sedan that costs about $24,000 in the US.
“GM is making money hand over fist in China, selling cars as
fast as they can make them, at very attractive prices,” says Kenneth
Lieberthal, a University of Michigan professor and China expert who was
senior
director for Asian affairs on the National Security Council under
President
Bill Clinton. “Most of the jobs lost to Asia were lost years ago. Now
they're
moving around Asia,” says Lieberthal.
“If what’s good for General Motors is good for
America, as former GM
President Charlie Wilson once said, China’s emergence as an economic
powerhouse
can’t be all bad,” writes columnist Walsh.
Okuda told the press: “If you think about GM's current
output volume and vehicle lineup, laying- off 25,000 to 30,000
employees is
inevitable.” But within a decade, GM could be again the world’s largest
profitable car producer if its China strategy is successful. And its
success is
dependent on whether GM can become a truly multinational corporation
instead of
merely a transnational US corporation active in China. Chinese
consumers will
relieve the global overcapacity problem in the auto industry, but they
cannot
do so if transnational corporations continue keep robbing them of the
consumption power by keeping Chinese wages low to siphon profits home.
GM has been closing and idling plants over the past four years and
will
have to cut its annual North American assembly capacity to 5 million
vehicles
by the end of 2005 from 6 million in 2002. Meanwhile, top Japanese auto
makers
are adding jobs and assembly lines in North America to meet shifting
demand
there at the expense of GM and Ford, but not the US economy, prompting
executives, including Toyota President Fujio Cho, to dismiss concerns
that
their success would reignite a political backlash. Thus Okuda’s concern
is not
about US protectionism, a concern refuted by Toyota’s own president. It
is
about GM plans in China.
Car companies now are merely brand-name designers and assemblers of a
generic
world car. All cars today are assembled
from parts produced all over the world where they can be produced at
the lowest
cost. Different band-name designs package the same world car for
varying
appeals in different market segments, some for speed and power, some
for
styling and luxury, some for economy, etc. As US car-assembling giants
face
market resistance, US auto-parts companies have begun to fall like rows
of
dominoes, made worse by rising material and energy prices and
uncompetitive
wages. Recently, auto-parts supplier Collins & Aikman Corporation
was the
latest to file for bankruptcy protection, lining up behind fellow
suppliers
Meridian Automotive Systems, Tower Automotive Inc. and Intermet
Corporation.
Whether those companies and the others that might join them at the
bankruptcy
court will recover – and what form they will take after bankruptcy – is
an open
question. A restructuring of the entire US auto manufacturing industry
and its
supplier network is shifting the center of gravity outside the US,
possibly to
China. Japan has its own ambitious plans
for China where Japanese car makers have already invested over $5
billion.
Honda Motors just announced that its joint venture in China has begun
exporting
made-in-China Hondas to Europe. This is why the Japanese, with their
own
ambitious plans in China, are thinking about helping Detroit, to keep a
terminally ill competitor on anemic life support, not to ward off US
protectionism, but to pre-empt unwanted US competition in China. A
trade war
between the US and China will play directly into Japanese hands, not to
mention
the EU.
The sudden decline in the popularity of SUVs - where US auto companies
have for
more than a decade clocked big profits in the era of cheap oil - has
joined
with rising material costs, mounting worker benefits costs and
expensive unionized
workforces to eat into huge chunks of the sector’s profits. Add to that
the
relentless pressure from foreign automakers, and the result has been a
steep
slide for any company that relies on the Detroit automakers for its
bread and
butter. In April, while North American auto sales rose, both GM and
Ford sales
of SUVs dropped – as did their total sales.
As the supply sector shrinks along with declining US automakers market
share,
an industry that once seemed ripe for consolidation is now plagued by
the
question of who would want to acquire companies in a sector that has
had such
hard time making money lately and in the foreseeable future. The pool
of likely
acquirers from within the sector is also dwindling as virtually the
whole
sector slides in concert. It is hard to consolidate when earnings are
weak to
non-existent, balance sheet weak, with no access to capital markets and
equity
merger and acquisition funds dry up. Buying auto-supply companies that
are
dependent on the struggling US automakers for its business is not the
most
attractive business proposition at this time for other companies. The
only
exception is a Chinese acquirer who may buy to facilitate opportunities
in the
Chinese domestic market and eventual entrance to the US market to
increase
long-term global market share rather than immediate return. But with
current
political controversy over Chinese acquisition of Maytag and Unocal,
China will
likely adopt a wait and see posture to see how US domestic politics on
free
trade plays out. This delay will make bankruptcy more likely to a host
of
distressed US companies in many sectors besides autos.
With General Motors’ significant cash reserves, it could be several
years
before the company is forced to face the music, despite its dwindling
market
share and mounting loss. With over $50 billion in cash, even with
losses at the
rate of $5 billion a year, it will take 10 years before GM runs dry.
Long
before that, GM’s China strategy may already bear fruit if no trade war
erupts
to derail its plan.
The steel and airline industries have dumped under-funded pension plans
on the
federal government’s Pension Benefit Guaranty Corporation (PBGC). The
auto
industry may be next. Beyond the airline industry, the federal
insurance
program faces tremendous exposure from the auto sector. PBGC says the
pension
assets of auto makers and parts companies fall short of the pension
promises
they have made to workers by up to $50 billion, more than the $31
billion
shortfall in the airline industry’s pension plans.
A Credit Suisse First Boston analysis of
pension plans in 54 US industries, based on 2003 public filings, ranks
the auto
industry’s plans the weakest of all. Half-dozen auto-supply companies
recently
sought Chapter 11 bankruptcy protection, which is likely to result in
$837
million in unfunded pension obligations being transferred to the PBGC.
A total
of 26 companies in the auto industry have pension plans with assets
that fall
at least $50 million short of obligations.
The company that worries the PBGC most to date is Delphi Corporation,
the Troy,
Michigan, parts operation of GM that was spun off in 1999. Delphi’s
plans have
pension obligations valued at $11.4 billion but assets of only $7.4
billion.
Delphi relies on GM for about half of its $28 billion in annual revenue
and is
saddled with high labor and raw-materials costs at the same time that
GM's
production is falling. PBGC calculates pension liabilities based on
what it
would cost to pay retirement benefits if the plans were terminated;
companies
give snapshots of the current health of their plans, often a rosier
view. PBGC
says that if Delphi were to turn over its pension plan to the agency
today, the
under-funding would total $5.1 billion rather than the roughly $4
billion
indicated by Delphi. UBS suggested in a recent report that Delphi
should
consider a Chapter 11 filing, in part to shed its pension obligations
and to
pressure the United Auto Workers to help it cut costs. “Bankruptcy has
become a
management tool these days,” the UBS report noted.
Bush administration proposals to bolster PBGC finances could intensify
the
pressure on companies with low credit ratings. The plan calls for
flat-rate
premiums for companies to jump to $30 annually from $19 for each
employee
covered by a pension plan, and higher for companies with low credit
ratings. It
also seeks to limit the ability of financially weak companies to make
new
pension promises to workers.
Overcapacity and
trade
Tapping into a growing China market will significantly
contribute to less painful resolutions of these problems, both for the
auto
giants and for the government pension agency.
This is one of the reasons why Greenspan says
anti-China protectionism
hurts the US economy more than it helps and why the White House is
dodging the
CNOOC/Unocal controversy. In an age of
global overcapacity, the economies with large population and massive
untapped
consumer power hold the key to the future.
This presents a dilemma for US policy toward
countries like China and
India. On one level, the world economy needs to develop these populous
markets
to relieve global overcapacity; on another level, the rise of income
necessary
for such expanded consumption translates into a leveling of the power
differential long enjoyed by the world’s sole superpower.
Suddenly, the needs of the global market to
overcome global overcapacity with new consumers are turning against the
traditional security and economic interests of the US.
In response, the US is turning back towards
its
own history of command economy. Emotional debates have emerged within
US policy
circles on the merits of globalized neo-liberal market fundamentalism
versus
the need for protectionist economic nationalism.
In some economies, such as the US, policymakers traditionally
achieve their command objective through macro management while in
others
economies, such as Japan until the 1980s, Korea and Taiwan even today,
policymakers prefer to do so through micro management. China has
recently moved
towards macro management of its economy, reportedly with some success,
while
the US, as exemplified by the ruling authority of FICUS that leads to
presidential actions, appears to be reverting to a micro approach to
deal with
command economy objectives on a case by case basis. Policymakers in
self-proclaimed market economies normally manage their policy objective
through
monetary and tax policies in accordance to macro-economic theories, but
even
then they do so with national objectives in mind. Such national
objectives are
known as national interests in policy nomenclature. For example, the
Fed defers
to the Treasury on determination of the proper exchange rate for the
dollar.
When market forces move against the Treasury’s view on dollar, moving
it either
too high or too low in relation to other currencies, the Fed supports
the
Treasury as a matter of national security in its effort to intervene in
the
market to bring the dollar back in line, or at least moderate the
volatility. All
nations employ industrial policy when it comes to defense and defense
related sectors.
And as military/civilian dual-use definition expands, more and more of
research
and development, high tech production, heavy manufacturing and
strategic
materials are removed from free trade to rely on government subsidies
and
procurement contracts. Dual use
restriction is one of the major factors contributing to trade
imbalances
between the US and China. Beyond dual use technology, the US has very
little to
sell. Free trade in the US perspective is not remotely the same as
freedom to
trade.
Market economies and
privatization
The idea that market economies are governed by the unseen
hand of the market is pure fantasy. The US has been relying on its
petroleum
reserves to moderate the rise in oil prices since 1973 and China is
only
beginning to realize the need of a national petroleum reserves. And the idea that market forces always
produce the best possible social outcomes or the best protection of
national
security is blatantly false. Without government control, markets merely
become
command economies that are commanded by powerful special interests. The
aim of
government command in all economies is to protect the interests of all
the
people fairly within the nation and to protect national interests
beyond a
nation’s borders. No nation will allow the market to threaten its
national
interests or security. The idea that market economies require
privatization to
operate effectively is also pure fantasy. Markets can operate quite
well in
socialist economies. All it needs is a different framework from
capitalist
economies. Some economies are privatized more than others. Even in
capitalist
economies, privatization is never total. Mutual funds are a sector of
voluntary
collective ownership. The insurance sector in the US used to be
predominantly
mutually organized companies, as were credit unions. They operated very
well
until laws protecting them were rescinded for ideological rather than
economic
reasons.
Privatization of social security is an oxymoron. It is
either private security or social security, but not both simultaneously. Historically, social security was introduced
in the US after private security failed the average US worker in the
1930
depression. How on earth can private security in a market economy be
expected
to save social security when social security grew out of the failure of
private
security in a business cycle? There
is
an iron law of the market: that
when
sellers outnumber buyers, prices go down.
Now, actuary problems of social security arise
when the number of living retirees
is growing faster than the number of
tax-paying young workers, causing a bigger draw on the social security
trust
fund than concurrent contributions. So
if young workers buy stocks
during their
working years to provide for their future
retirement and retirees must sell the shares they have accumulated over
their previous
earning years in order to live in retirement, and if retirees outnumber young workers by a wider
margin with
every passing year, how is the
market going
to rise with more sellers than buyers?
Even in the privatized sectors in capitalist economies, the
government still decides what is profitable. In fact, it even decides
what
profit is, and how much to tax it. Much of the recent issues on
corporate fraud
have to do with illegally booking debt as profit to mislead the market.
Free
markets are free only to the extent within the rules of the game set by
government. When governmental rules stay for long periods, they become
invisible tradition and are accepted by market participants as natural
conditions. Generally accepted accounting
principles
(GAAP) have a large measure of government-defined concepts and measures
in
them. Most governmental rules that can be changed easily without
political
difficulty are changed rather forthrightly.
What are left are rules that for all kinds of
political reasons cannot
be changed easily by government. War
provides opportunities for governments to change these undesirable,
obsolete or
dysfunctional rules that are politically difficult to change in peace
time. The
private sector cannot launch wars to bring about preferred rules for
enhancing
profitability, but it can co-opt government policy toward war. This is the economic basis for all wars.
Next: Scarcity
Economics and Overcapacity
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